Add your or your organization’s name in support of legislation to stop the tobacco industry from profiting off of our keiki’s health.
have tried e-cigarettes
in a ELF Bar,
equal to 30 packs of cigarettes
support ending the sale
of flavored tobacco
tobacco products started
with a flavored product
“A lot of people my age and even younger vape. My little sister is addicted to vaping and it’s because of the candy-flavored liquids. She is only in the 7th grade.”
“…I know a friend who does vape but says cigarettes are disgusting. If all e-cigarettes had the same smell and taste as regular cigarettes, I truly believe we will have a decrease of vaping users.”
“…I often hear them discussing flavors, and it is a big part of the allure that vaping has. If you care about the health and well-being of Hawaii’s youth, please ban flavored tobacco.”
“The inhalation of flavoring may expose you to hazardous chemicals, toxins, and nanoparticles, including diacetyl, acetyl propionyl and/or acetoin, which have been associated with permanent lung injury and disease, including bronchiolitis obliterans, a disease characterized by inflammation and scarring of the small airways of the lungs, which leads to severe and disabling shortness of breath. Exposure to the aerosol can trigger, aggravate, and exacerbate various adverse health effects including but not limited to cancer, carcinoma, addiction, birth defects, heart disease, arteriosclerosis, liver and kidney disease, abnormal conditions, disorders, symptoms, and illness of the human body.”
“So a question you may also be asking yourself, is do we know why youth tobacco use is increasing. The answer to that is yes. As I noted before the advertising will bring a horse to water, the flavors will get them to drink, and the nicotine will keep them coming back for more. We know that exposure to tobacco product advertising and imaging through various media including retail stores, the Internet, television, and other sources can cause youth to start using tobacco products.”
“E-cigarettes, and flavors in both their normal and mentholated forms, have persisted as a disproportionately pervasive product in our Native Hawaiian community, specifically with Native Hawaiian youth, like me. As we garner greater awareness about the consequences of social inequities and the systemic imprints that have been made on the lāhui, there is an increasing burden to call the targeted marketing yielding a vaping epidemic what it is – an issue of social justice.”
“The Tobacco Industry disproportionately targets low income and black and brown communities through menthol products, advertising and reduced tobacco prices. These marketing disparities can only be solved through a restriction of the Tobacco Industry in our historically vulnerable communities.”
PURSUING ACTION AT THE STATE AND COUNTY LEVEL TO:
About The Campaign
For decades, tobacco companies have been using flavors as a tactic to hook people on their products. First, they targeted communities like Blacks, Filipinos, and Native Hawaiians, as well as young people, by making menthol cigarettes. Now they are trying to attract a new generation with e-cigarette flavors such as “Fruit Punch,” “Rainbow Candy,” and “POG.”
These flavored tobacco products undermine public health’s successful efforts to reduce youth tobacco use; 81 percent of kids who have used tobacco started with a flavored product, and over half of youth smokers use menthol cigarettes.
Tobacco companies actively seek ways to stop strong public health policies. In Hawaiʻi, the counties were once able to regulate the sale of tobacco products. They used this ability to create meaningful policies that protected people’s health, such as raising the age of tobacco sales to 21, creating smoke-free indoor air laws, and prohibiting smoking and vaping in a car when a minor is present. Following all four counties passing smoke-free cars with keiki inside, the tobacco industry worked relentlessly to limit the counties’ ability to regulate tobacco, fearing it would impact their profits.
In 2018, the state took away the counties’ ability to regulate tobacco sales. This strategy of removing a lower jurisdiction’s power and moving it to a higher institution is called preemption. Today, we are working with counties to return the power back to the counties so they may take action to protect their community.
A coalition of more than 200 organizations, community leaders, and advocates are working on these issues. We know what works to reduce youth tobacco use – we did it before with cigarettes. The recent passage of regulations on e-cigarettes, including restricting online sales, taxation, and permitting, is a step in the right direction. If we can end the sale of all flavors in all tobacco products and invest in effective tobacco prevention, education, and cessation programs, we can bring Hawaiʻi’s adult and youth tobacco use to record lows, saving thousands of lives every year by breaking the cycle of addiction.
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